6 North Main Street
Sumter, SC


In 1930, Mary Bellin Alpert (1887-1960), and her children Maxie (1909-1993) and Fannie (1908-1988), founded Ladies’ ready-to-wear store Alpert’s in Sumter, South Carolina. Located in the former store of Mary’s deceased husband, Louis Alpert (1874-1922), at 6 North Main Street, Alpert’s served as the headquarters for women’s fashion in Sumter for over thirty years. Fannie remained part of the business until 1938, when she married Kingstree clothing merchant Isadore Goldstein (1909-1991). After Mary’s death in 1960, Maxie continued the business until he closed it in 1963.

Main Image: Advertisement for Alpert’s. Reprinted from The Item, April 7, 1930.


Above Image: Fannie Alpert Goldstein, undated. From


Above Image: Maxie Alpert, undated. From

The Jewish Merchant Project is supported by the generosity of the Henry & Sylvia Yaschik Foundation and the Stanley B. Farbstein Endowment at the Coastal Community Foundation.

JHSSC Office
Sylvia Vlosky Yaschik Jewish Studies Center
96 Wentworth Street
Charleston, SC 29424
Phone: 843 953 3918