Carl’s Fixtures

Merchant
1946-c.1951

South Main Street
Greenville, SC 29601

FAMILIES: Proser

Carl Coleman Proser (1914-2007) opened Carl’s Fixtures in 1946 after spending two years in the navy during World War II and working as a sales representative for ladies’ hat makers before that. Selling primarily to those in the restaurant industry, Carl sold everything from café equipment to showcases and three-way mirrors. According to The Greenville News, “the business soured when a stream of war veterans tried to start restaurants without the capital to pay for fixtures.”1 After just a few years in business, Carl closed the store and briefly co-managed Max’s Miscellaneous with his brother-in-law before establishing Helen’s Cancellation Shoe Mart with his wife, Helen Poliakoff Proser (1917-2000), in 1951.

 

 

1 Paul Davidson, “Downton’s Past Slowly Being Replaced,” Greenville News, December 4, 1996, 46.

Main Image: Advertisement for Carl’s. Reprinted from The Greenville News, January 7, 1951.

The Jewish Merchant Project is supported by the generosity of the Henry & Sylvia Yaschik Foundation and the Stanley B. Farbstein Endowment at the Coastal Community Foundation.

JHSSC Office
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