Sally Wolfram (1857-1936) was born and raised in Germany where he apprenticed as a watchmaker and jeweler. He married Fanny Goeritz (1857-1913) in Germany in 1882 and in September 1884 the couple welcomed their first child, Rosa. By the time Fanny gave birth to her second child, Ella, just over a year later in August 1885, the Wolfram’s were living in New York. Not long after that, the family of four moved to the town of Darlington where Sally opened a jewelry store called S. Wolfram’s and Fanny gave birth to their third child, Harry (b. 1893). At S. Wolfram’s, Sally sold silverware, eyeglasses, watches, clocks, umbrellas, and jewelry—which he dubbed “silverware to wear.” According to Sally, the prices were “so small” you would “scarcely notice them.”1 By 1906, Rosa became an optician and specialized in helping customers at her father’s store find the right eyeglasses. Sally retired in 1915 and moved to Baltimore.
1 “Silverware to Wear,” Darlington News, May 28, 1896, 2.
Main Image: S. Wolfram’s Jewelry Store. Reprinted from News & Press, October 26, 1911.
Above Image: Jewelry box for S. Wolfram. Courtesy of Darlington County Historical Commission & Museum, Darlington, SC
Above Image: Envelope for S. Wolfram. Courtesy of Darlington County Historical Commission & Museum, Darlington, SC
Above Image: Advertisement for “Silverware to Wear” at S. Wolfram’s. Reprinted from The Darlington News, May 28, 1896.