Joseph Miller (1876-1935) immigrated to the United States about 1890 and likely initially settled in New York, where he met his wife, Ida Cohen (1871-1967). Their first son, David Miller, was born in Spartanburg in 1896, although at that time Joseph was still a peddler. He is listed as a salesman working in “installment goods” in Spartanburg until 1908, when he opened Standard Cloak Company. He brought on a partner, Abraham H. Morris (1872-1956), by 1920 and by 1926 opened two stores: Miller’s and The Fashion, a ladies’ ready-to-wear and millinery shop. He closed Miller’s, a department store, shortly thereafter to focus on this business. The Fashion incorporated by 1930 with David Miller as president and Joseph acting as a buyer. The Millers closed the business before 1934 and moved to Charlotte, North Carolina.
Main image: Advertisement for The Fashion, 1926. Reprinted from the Spartanburg Herald-Journal, September 3, 1926.